The Impact of Strategic Agility on Achieving Competitive Advantage

Ahmed, Ragaa

doi:10.21608/aja.2025.358642.1793

The Impact of Strategic Agility on Achieving Competitive Advantage

المقالات الجاهزة للنشر

نوع المستند : بحوث باللغة الإنجلیزیة

المؤلف

Ragaa Ahmed

The Arab Academy for Management, Banking and Financial Sciences (AAMBFS), Egypt

10.21608/aja.2025.358642.1793

المستخلص

This research explores the impact of strategic agility on achieving a competitive advantage within Egypt’s banking sector. To successfully navigate market changes, regulatory challenges, and technological disruptions, banks must foster strategic agility in the rapidly evolving financial landscape. The analysis employs dynamic capabilities theory and the resource-based view (RBV) to examine how these agility factors enhance sustainable competitiveness.
The findings indicate that a bank’s ability to reallocate its financial, technological, and human resources effectively is enhanced by resource fluidity, allowing greater flexibility. Strategic sensitivity, which is facilitated by proactive decision-making and real-time market insight, strengthens banks’ ability to anticipate new opportunities and risks. Moreover, cohesive leadership fosters coordinated decision-making, ensuring the successful implementation of strategies derived from agility. The report recommends that Egyptian banks focus on investing in data analytics, enhancing financial flexibility, and adopting a collaborative approach to leadership to maintain their competitive advantage. Additionally, regulatory bodies should promote flexible banking practices that safeguard financial stability while fostering innovation.
Future research must explore how digital transformation influences the long-term impact of agility on financial performance through longitudinal studies. This study contributes to the strategic management literature by situating competitive advantage within an emerging market context and offering valuable insights for banking leaders and policymakers.

الكلمات الرئيسية

الموضوعات الرئيسية

إدارة الأعمال

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